Data leakage
Our devices and activity are constantly leaking data into the digital ether. What we choose to watch is recorded and reported to a remote server somewhere, along with the make and model of device we are using, the version of firmware it is running, and it’s IP address.
When we shop our loyalty cards and apps record our purchases as does the method of payment. Our modern cars record telematics and track our location via GPS. The in-car entertainment system tracks what we listen to and watch.
Web browsers profile our surfing habits, smartphones track our social and communication history. Smart meters track our utilities and can even tell when no one is home.
All of our smart devices connect to their manufacturer’s command and control center reporting telematics, performance, and usage data.
The photos and videos we take and upload contain metadata that shows where we took the image or video and on what device. We can be tracked via our smartphones right now and going back in time.
All this data leakage is valuable to someone. How much data are you leaking right now?